What does tooth sensitivity
really feel like?


People describe the pain of sensitivity in lots of different ways. Sufferers often describe it as a sharp, stabbing pain, like nails running down a blackboard or being stabbed by needles. One thing is clear: it is an intensely unpleasant sensation. But this physical discomfort is just the beginning of the story when it comes to the impact of sensitivity.


No one likes being in pain, but despite one in three people experiencing sensitivity, only one in three take steps to treat the problem, with most finding other ways to cope with it instead, like avoiding certain food and drinks, drinking through a straw or putting their tongue over their teeth to protect them. While these might help to avoid pain, they may also have an impact on quality of life. Sufferers often avoided the food and drink that they know triggers their sensitivity.



With dentine hypersensitivity the pain is just the start. It’s like the bit of grit in your shoe. It’s only a little thing, but a little thing can cause ripples right through your life. If we think about the effect that pain might have on your everyday life then it’s huge. People talk about avoiding ice cream and cold drinks, about avoiding going out.


The issue is that many people have got so used to coping with their sensitivity that they have no idea that there are simple and effective ways to treat this problem. People often don't mention it to their dentists because they’ve got so used to having it and managing the pain of sensitivity.


However, it’s important to get your teeth checked by a dentist if you experience tooth sensitivity pain. A dental professional can identify if there is a more serious cause, but if dentine hypersensitivity is diagnosed, the good news is it’s easy to treat.


If a patient is diagnosed with dentine hypersensitivity this is not something they should have to put up with. People often think there is nothing they can do about it, but there is.


Sensodyne offers a number of products to help relieve tooth sensitivity. One option is Sensodyne's newly formulated Rapid Relief that provides sufferers with a fast, simple and effective way to treat their sensitivity. Better still, it offers clinically proven relief in just 60 seconds*, helping relieve sensitivity pain fast and delivers ongoing protection with every brush.


If you’re among the 1 in 3 people who experience sensitive teeth and who say sensitivity takes the pleasure out of eating and drinking, Sensodyne Rapid Relief relieves sensitivity pain fast.


So, the next time you wince, or find yourself saying “no” to your favourite foods and drinks in an attempt to avoid the pain of tooth sensitivity, ask yourself if there might be a quick and easy solution.


*When used as directed.

Take the Sensodyne Online Check Up

Take the Sensodyne Online Check Up

Do hot, cold, and sugary foods sometimes cause sudden, sharp pains? Take the Sensodyne® Online Check Up to see if you have sensitive teeth and learn about the products that can help.

Take the Sensodyne Online Check Up

Sensodyne Repair and Protect Whitening

Sensodyne Repair and Protect Whitening 

Sensodyne Repair and Protect Whitening toothpaste can help repair* sensitive areas of your teeth. It also helps your teeth keep their natural whiteness and fights cavities.


*Provides clinically proven relief where dentine is exposed with twice daily brushing using NovaMin® technology.

See the range